This Intro to Creating Engaging Mobile Apps is the first of a series examining mobile apps, presenting basic marketplace information, and some characteristics and phases of successful app creation. According to Gartner, by the end of this year, 310 billion apps will have been downloaded, accumulating $74 billion in revenue. Competition between apps is fierce, with no guarantees. Research firm Adeven reports that two-thirds of apps in the Apple store are not downloaded once. This is sobering news. For the beginner building their first app, the challenges are overwhelming. What does app success look like? What must be done? In this article, we point out the fundamental elements necessary to create an engaging mobile app, one that keeps its users, offering something inherently valuable,...
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Transform Your Restaurant With AI-Powered Self-Service Kiosk Apps
Digital kiosks have become an integral part of the service experience at restaurants in recent years. For many customers, self-service kiosks are the primary channel in which they place orders at their favorite food outlets.
Consumers expect speedy and reliable service that’s specifically tailored to their needs and wants. That’s why innovative artificial intelligence (AI) solutions and custom software are needed to take the kiosk experience to the next level.
Collaboration & Innovation Focus of Fast Casual Executive Summit
Well, it came, and actually happened, with many great sighs of relief. Restaurant leaders were finally able to get together to collaborate and innovate on-site. We’re speaking of the Fast Casual Executive Summit (FCES), of course. The uninitiated may ask: What is the FCES? Now marking its 16th year, fast casual leaders and innovators converged for two and a half days to learn from one another during one of the most popular and prestigious summits in the restaurant arena. Hosted at the Westin Hotel in Charlotte, NC, participants were also able to easily access the city’s Uptown district, and were just steps from the NASCAR Hall of Fame and Bank of America Stadium. It is a unique opportunity for executives to share ideas while engaging in interactive presentations and sessions which...
How Digital Technologies Improve Restaurant Employee Acquisition & Retention
The best way to solve the labor crisis is brand investment in custom digital technologies that improve restaurant employee acquisition and retention. By doing this, brands can tap the potential of the current workforce while increasing efficiency and streamlining operations. This is critical for restaurants now that vaccination capabilities have rendered the in-store dining experience relatively safe for a large majority of the public. Guests are returning to eateries. In addition, restaurants are still struggling to establish a baseline for resuming “normal” post-pandemic operations. The New Challenge, or the Coming Reality for Restaurant Employees Digital technology is essential to sustain your brand. Importantly, it has a low barrier to entry and almost always yields...
Benefits of an Integrated Marketing Website with Direct Ordering
Brands are developing integrated brochure marketing websites for restaurant apps to seamlessly connect third-parties which increase digital presence and enhance customer experience. One of the biggest problems currently facing restaurants is the integration of their digital technology stacks. This means keeping users wrapped within the brand experience, minimizing dissonance caused by third-parties. The pace of innovation has increased a thousandfold, especially over the last year due to the coronavirus. Restaurants are still scrambling to put revenue-saving digital technologies into place. And these are crucial as restaurant brands emerge from COVID-19. Guest behavior has shifted to digital interactions, establishing a new normal. According to the Paytronix 2021 Order and Delivery...
Mobile Barside & Tableside Ordering Major Focus For Restaurants
Mobile barside & tableside are now enjoying new prominence in the contactless digital ordering arsenal of restaurant brands. Why is this? Despite the rise of new virus strains such as Delta and Omicron, vaccines and boosters are rapidly changing negative public perceptions of the current restaurant environment. Operators are looking to increase their bottom line by enticing guests back to the traditional in-store dining experience. Due to pandemic safety concerns, customers demand no-touch solutions. Restaurant brands have been forced to completely reevaluate their digital client-facing offerings. Digital direct ordering via devices such as desktop, mobile, tablet, kiosk, etc. has come a long way. Online ordering became essential, removed from tech-stack...
Buffalo Wings & Rings Launches Upgraded Restaurant Design & Tableside App
Buffalo Wings & Rings recently launched an upgraded restaurant design, and is in the process of deploying a game-changing tableside app. The VIP full-service fourth-generation sports destination can be found at 5809 Smysor Road in Milford, Cincinnati. According to the Cincinnati Business Courier, the new Buffalo Wings & Rings Milford location has been constructed with a transformative capacity in mind, including the ability to guarantee a safe, contactless experience for dine-in or carryout orders. As the Buffalo Wings & Rings (BW&R) technology partner, DineEngine is working to enhance the total digital guest experience, in addition to building the innovative tableside app that allows customers to order and checkout quickly and conveniently from a single,...
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